Title
Technology Adoption in the Presence of Network Externalities
Author
Michael L Katz, and Carl Shapiro
Date
1/01/2005
(Original Publish Date: 1986)
(Original Publish Date: 1986)
Abstract
Competing standards often benefit from sponsors who are willing to take losses in hopes of profiting later by capturing network externalities once its standard wins in the marketplace. Katz and Shapiro provide a model of such sponsorship decisions, investigating which standard wins in various market configurations
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